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The Dance
Till Dawn
Romper
Don't Miss Out on Blue Life's
Best Selling Summer Steal!
Best Selling Summer Steal!
NEW ARRIVALS
LIVING THE
BLUE LIFE
The Blue Life brand has been sending good vibes since 1995 as Planet Blue’s flagship private label. Malibu-born, Blue Life is emblematic of the ultimate wild and free spirit. She wants to spend all day at the beach basking in sunshine and all night dancing in the moonlight. When any girl, anywhere, feels the wind in her hair, has a smile on her face, and her heart is beating a little bit faster we want her wearing Blue Life.
Behind the scenes
Malibu Born. We love getting our feet sandy and our skin salty.
@shopplanetblue
Shop looks from Planet Blue girls.